Data is Unavailable and Misleading
50% of Spot are Waste
Ratings System is Deceptive
Rate are Biased
Whether your advertising campaigns are active online, television, or anywhere in the world, CLVR applies a Digital Philosophy to our strategy. We merge creative thinking with data-driven decisions and are held accountable for real revenue growth to you, our client. Many agencies shy away from accountability, but we thrive on the transparency! The CLVR team integrates advanced technology, ingenious innovation, and good 'ol fashion hard work to solve the complex solutions of the advertising age to fuel our customers' growth.
Leverage Data to Buy What Works
Shift the Power in Negotiation
Cost per Response vs Cost per Point
Target Action not Audience
Set Expectations and Hold Accountable to Results
Increase Opportunity Through Buying Power
Accelerate Added Value
Uncover Actual Best Performers
We monitor every engagement point you have with your customer (Mobile, Web, Phone and Social) so we can accurately attribute customer engagements to your specific television spots.
We understand not all visits are driven by TV. We filter web visits by user location, visit source and daily natural activity profiles. We do this every second of the day for a super-accurate baseline.
TV spots regularly overlap. When this happens, we need to be sure each spot is getting the appropriate credit. Using response profiles, rather than audience measurement, provides a fair split.
The customer path has several entry and exit points. You simply cannot silo your advertising like you once could. For example: A customer sees a TV spot, they pick up their smartphone and search in Google. They then click on your paid search ad, visit your website, and check social for reviews, all before they call you.
Once we understand how your highest quality customers engage, we can help you craft a strategy, and build creative elements to target that group as efficiently as possible.
SCHEDULE YOUR DEMO TODAY!